Little RO London creators are Rocío González and Rossella Stinà Hearity. Both new mothers, the two women have enjoyed a very long and special relationship.
They both come from a creative professional background. Rocío is originally from Seville (Spain) and works in marketing and advertising in Madrid while Rossella is originally from Turin (Italy) but works in London as an architect.
The two friends spent a long time discussing how hard it was to find just the right clothes and shoes for their children, so they decided to put their ideas into practice and design their own collection.
In Europe it is far more commonplace to have your clothes handmade when you are little, which is what both Rocío and Rossella had experienced, so when it came to having their own babies, it was quite natural for them to follow in their mothers footsteps. Very quickly they saw how interested their friends were in their little ones clothes, they then asked them to make them for their own children. And so Little RO London was born, going from a kitchen table hobby to a brand.
“We are trying to capture the magic of dressing up - how special clothes create an enchanted world both for the wearers (the kids) and their parents”
They design timeless, classic looks which are elegantly cut. Keeping it simple and creating uncomplicated designs are some of their main values as they know that children need to feel and look comfortable in their clothes. As advocates to elegance and style they don't want to compromise on these aspects either so they endeavour to design clothes and shoes that children are happy wearing while at the same time looking smart and stylish.
“Our creations are made to make everyday special and every child look the prettiest in the world”